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Lovable Tech UGC
CLIENT
Lovable
YEAR
July 2025
INDUSTRY
AI / No-Code Development
SERVICES
UGC Strategy
Key Highlights
One of Lovable's first UGC creators
I joined Lovable's UGC program in its earliest days, just months after launch, and worked directly with their team to shape how the product showed up on short-form. There was no playbook yet. I helped pioneer the formats the program was built on.
Showing AI build, not just talking about it
I produced high-fidelity demos of AI-driven web development: real prompts and real builds, shipped on camera. Videos averaged 40s+, long enough to walk through an actual build, because viewers who see the product work are the ones who try it.
1.4M views while the program was still new
As an early creator in the program, my demo-first content drove over 1.4 million views in 30 days, helping prove that educational tech UGC could scale for Lovable.
Results that speak for themselves
The numbers behind the work.
1.4M+
Total Views
Generated across my videos within a single campaign.
30
Campaign Days
From first post to 1.4M+ views in one month.
40s+
Avg. Video Length
Full product walkthroughs built for trust, not just reach.
